Penn State

Denise T. Ogden - associate professor of marketing, Penn State Lehigh Valley

Book Title: Dictionary of Mexican American History

Author: Matt Meier and Feliciano Rivera

Book Description:

When I began my doctoral studies, I became interested in Hispanic Americans and consumer acculturation. As a Latina, the research gave me the opportunity to reconnect with my culture. Hopefully this book will offer students and educators a useful guide for understanding the Mexican American culture.


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